• Jim Bastardo
  • Bedding Within Reach

    Design Within Reach has just launched a new line of bedding. Before you queue up the usual bed jokes, go check out the line, it is actually really nice. Italian sheets, coverlets, duvet covers, and pillowcases.  Sleek and comfy all wrapped up into the ultimate naptime.  All photographed by the sharp eye of Jim Bastardo.  Also, […]

  • Jim Bastardo
  • Throwing Curves

    Eva Ziesel described herself as ‘a maker of useful things.’  Such an understatement from one of the titans of 20th century design. From someone who survived solitary confinement in Stalin’s prisons, took the last train out of Austria when the Nazis invaded, and arrived in the US with $67 in her pocket.  From someone who […]

  • Jim Bastardo
  • Welded Steel

    For the August issue of the Design Within Reach catalog, Jim Bastardo had the good fortune to travel with a team to a restored mind-century home designed by the architect Arthur Witthoefft.  The home was painstakingly restored by Todd Goddard and Andrew Mandolene before being added to the National and New York State Registers of Historic Places. Jim […]

  • Jim Bastardo
  • Within Reach

    In mailboxes everywhere – Jim Bastardo shoots the cover of this season’s Design Within Reach catalog.  It is so rare to have such a great mind meld between photographer and client – you can just tell right away that they just get it, and work together to visually define a brand.  In a time of […]

  • Jim Bastardo
  • Jim Bastardo’s 111 Navy Chair

    Back in 2010 we posted about Jim’s DWR shoot featuring the 111 Navy Chair created from recycled Coca-Cola bottles.  See the original post here.   Earlier this month, DWR’s blog and The 111 Chairs Project featured Jim as one of 111 people they sent the Navy Chair. Check out Jim’s response!

  • Jim Bastardo
  • Our First (Pre)Summer Crush on Jim Bastardo

    We’ve been waiting a long time to have the opportunity to share with the world Jim Bastardo‘s incredible process for delivering high-quality, unstoppably cool images. A consummate professional and a rock-star team player, Jim has helped to produce yet another exemplary catalog with the stellar creatives at Design Within Reach. Produced by Kara Packouz, “Your […]

  • Jim Bastardo
  • Jim, The Modern Master

    Photographer Jim Bastardo seems to continually produce the kinds of images I could look at all day long.  What’s more is, I am amazed every single time by his level of artistry and his execution of vision.   Accompanied by Jim’s penchant for modern photography and design, it’s no wonder a top brand like Design […]

  • Jim Bastardo
  • Herman Miller – meet Jim Bastardo

    In case you missed the Herman Miller sale that happened earlier this summer, you certainly can’t miss the stellar photography that Jim Bastardo always brings to the Design Within Reach table. With a penchant for the modern and eye for great design, Jim’s sophisticated yet approachable point of view is a perfect match for the […]

  • Jim Bastardo
  • Jim Bastardo – He’s the real thing.

    Photographer Jim Bastardo‘s new Design Within Reach image featuring The 111 Navy Chair made of recycled plastic Coke bottles leaves us with a very interesting question:  How did he sleep after drinking all that Coca-Cola?!  All for a good cause, this chair is helping to keep 3 million Coke bottles out of landfills.  Check out […]

  • Jim Bastardo
  • Jim Bastardo’s playful search for Eva.

    Big Leo photographer Jim Bastardo, who regularly shoots for Design Within Reach (DWR), was commissioned by the modern furniture company to create their ad campaign featuring some of the industry’s most prominent designers.   To our complete surprise (and excitement), the first installment in a series of three features the legendary Eva Zeisel, whose influential work […]